Waste intelligence, reinvented

Not sure what goes
in the bin?

Snap a photo. Sortify classifies the material, checks local guidelines, and tells you exactly where it goes — every time.

Try it free — classify a photo
Plastic bottle
PET Plastic

Rinse, remove cap, place in recycling. Check local — some programs require labels removed.

98% confidence
25% of recycling in the US is contaminated — sent to landfill
4 sec average time to classify a material with Sortify
50M+ tons of recyclable materials buried each year

From photo to decision, instantly

Instant material classification

Upload any photo. Sortify identifies paper, plastic, glass, metal, organics, e-waste — and dozens of subcategories within each.

Local disposal guidance

Not just what it is — where it goes. Sortify pulls your municipality's specific rules and gives precise instructions: rinse, remove labels, keep caps on.

Tracks your impact

See how much you've diverted from landfill. Sortify keeps a running tally of materials classified and their equivalent environmental footprint.

Batch mode for cleanouts

Doing a pantry or garage cleanout? Upload a batch — Sortify classifies all of them and gives you a sorted checklist before you touch a single bin.

Three steps to never mis-sort again

01

Snap a photo

Use your phone camera. Take a clear shot of the item — bottle, box, container, wrapper. Sortify works with any image quality.

02

Get classified

Sortify identifies the material type and specific subtype — not just "plastic" but PET bottle, HDPE container, LDPE film — with confidence score.

03

Follow the guide

Instant local guidance appears — rinse it, remove the label, keep the cap. Your municipality's specific rules, in plain language.

The case for sorting right

Contaminated recycling doesn't just get tossed — it can shut down entire processing facilities. One contaminated load can cause a Material Recovery Facility to shut down for days while they clean out the sorting equipment.

Sortify exists because the average person wants to recycle correctly. They just don't have a reliable, instant way to know what's right. We fix that.

8.7B

tons of materials landfilled globally each year

$11.4B

in recycling value lost to contamination annually in the US

73%

of Americans say they want to recycle correctly but aren't confident

Every item placed in the wrong bin costs more than just the material — it costs the planet and the economy. Sortify turns every person into a waste intelligence agent.